CrazyOnes

5 Logos

Smart Water has a simple logo. Blue is the only color used, which is obviously the color associated with water.  Instead of using white as the backgroud for the print, they use the clear plastic to contrast with the bold blue.  This clean cut design plays toward the goal that smart water is crystal clear and clean.  From a distance, the only word you can clearly make out on a bottle is the word "smart."  Although the rest of the content requires being closer, it is still an effective logo.  Obviously we can tell what we're looking at is a bottle of water.  The word 'smart' is big and bold, and we automatically think 'smart water'.

New England Patiots.  This logo is recognized everywhere.  The logo represents the team by depicting the mascot in a color scheme matching the player's uniforms.  The symbol is relatively simple, however still masculine in order to apeal to a predominatly male audience.  This logo is obviously effective.  Anyone who sees this symbol automatically knows what it stands for and immediatly conjurs up some kind of emotion.  Whether it be a fan or rival, the symbol is recognized by all.

This symbol is recognized by children and adults alike.  The bat symbol is bold, the yellow and black huge contrasts.  The bat symbol is not particularly intricate either, which is a large apeal for the younger audience.  When presented with this image most people with be able to offer the name, alter ego, and hometown of the man this represents.  The colors also suggest that it's directed toward a male audience; black being more fierce and masculine than the softer colors often used in advertising for young girls.

I don't think that this is a particular excellent logo.  If the woman holding the bread was shown, without the 'Panera Bread' under, I don't think many people would immediatly recognize it.  The large lettering and the signature font used is the most effective part of the logo.  I have been going to Panera for years, but only just recognized what the picture was actually supposed to be.  As a whole, this logo is very recognizable, but because it is always presented with the name, and because its many locations.

For anyone that follows Barstool Sports, the logo is immediatly recognizable.  While the stool is printed discretly on all of its clothing, it's immediatly noticed by other followers.  The company is still growing and so there isnt a huge public awareness of its existence.  However the logo is effective in its growth.  The stool symbolizes a similarity in interests and humor.  It is also effective because the followers are referred to as 'stoolies' which coincides with the logo.

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Hi! I'm a an undecided sophmore at UT with no plans for my future.  I like pizza and spicy foods.  I can do flips and walk on my hands.  I cannot ride a unicycle.  Birds drive me crazy and I hate scary movies.  Welcome to my blog.